Workshop with the client’s team on the new brand naming
Engaging the client’s team in the work on brand naming (including preliminary educational training).
€17,000
Steps
01
Analysis of naming in the category on the territory of brand’s presence (optionally – on the other territories)
02
Analysis of the trends in related categories (optionally)
03
Developing workshop and educational program scenario
04
Workshop
05
Preparing the report including analytical part, options of naming and it’s assessment
Result
Naming analysis in the category; report on the team work; the ranking of names based on the results of voting.
Workshop with the client’s team on the new brand naming