Communication strategy
You will never have to worry about what to communicate in your advertising activities. With a clear communication strategy, they will be in perfect tune with your marketing and business goals. The strategy decides it once and for all — what to say, what channels to use, where to look for the audience and what needs to cater for.
€9,000
Steps
01
Briefing
02
Analytics stage
We analyse the brand in its competitive environment. What has the market been up to now? We study the target audience, their social and psycographic characteristics, needs and wishes.
03
Strategic stage
We develop the core message of the campaign and insights in line with marketing goals.
04
Diversifying
We adapt the message to all groups of the target audience, define the core communication channels to deliver the message the most efficient way possible.
05
Final stage
We compile the communication plan.
Result
You will have a pdf presentation with a detailed communication plan.
Communication strategy