Communication strategy

You will never have to worry about what to communicate in your advertising activities. With a clear communication strategy, they will be in perfect tune with your marketing and business goals. The strategy decides it once and for all — what to say, what channels to use, where to look for the audience and what needs to cater for.

€9,000
Steps
01
Briefing
02
Analytics stage
We analyse the brand in its competitive environment. What has the market been up to now? We study the target audience, their social and psycographic characteristics, needs and wishes.
03
Strategic stage
We develop the core message of the campaign and insights in line with marketing goals.
04
Diversifying
We adapt the message to all groups of the target audience, define the core communication channels to deliver the message the most efficient way possible.
05
Final stage
We compile the communication plan.
Result

You will have a pdf presentation with a detailed communication plan.

What's next
PR strategy

A PR stategy is an elaborate plan to manage public opinion and build trust. It will help your company to create long-term PR results.

€6,500
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SMM strategy

In textbooks, an SMM strategy is a well-thought-out plan of brand promotion on social media, responding to marketing goals and objectives. In reality, it is an irreplaceable component of your brand's life. You need to be right where your audience is, that is, on social media.

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Media strategy

Selecting media channels and volumes of distribution and measuring their impact can be tough and overwhelming. Designing a media strategy is a way out. The goal we strive to fulfill is to maximize the output with minimal spend. In more detail — we define the most comprehensive media mix and tactics of distribution across the most adequate channels.

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Creative concept: 2 variants, 1-3 communication channels

An elaborate creative idea clarifies your brand message and drives consumer engagement, awareness and action. A creative idea can be optionally distributed through 1-3 communication channels.

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Packaging design (1 piece)

Product packaging is what your customer sees on the shop shelf. We'll make sure to deliver a category-disrupting brand experience.

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OOH material design

The eternal classics, out-of-door advertising is a traditional way to promote your product.

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Communication strategy

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