A creative concept and communication mechanics in digital space
Development of an omni-channel customer interaction concept in digital space with mechanics, channels and formats specified.
€5,000
Steps
01
The starting
point of the process is selecting the big idea/ creative concept/ brand communication strategy to build the digital project on.
02
Specifying
the project’s KPIs.
03
Describing
the idea and building the CJM.
04
Outlining
the project’s structure and mechanics of the brand-customer interaction via digital channels.
05
Developing
the designing concept of the project.
Result
You get a visualized conceptualization of seamless audience interaction with relevant digital channels and KPIs specified.
A creative concept and communication mechanics in digital space