It can come in 2 options. If you brand needs re-styling, we fill in the brief together. If we are to create your identity from scratch, our strategic team joins — to research the market, audience, competitive environment and to provide insights.
We design 3 variants of identity, all essentially different yet in tune with the brief; we develop all basic and additional style-forming elements.
After you accept a variant of identity, we develop the guidebook where we list all recommendations on how to implement the identity into life through all mediums.
We can conduct a series of workshops with your staff designers to guide them through the identity usage.